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Helen Mirren’s Cariuma OCA Sneakers Now Come in New Earth Day Colors – The Hollywood Reporter


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What do Dame Helen Mirren, skilled longboard surfer Kelia Moniz and Robert Downey, Jr. have in frequent? Besides being award-winning abilities, they’ve all worn Brazil-based label Cariuma’s eco-friendly (and below $100) OCA Low sneakers. And in honor of Earth Day, the licensed B Corp firm is dropping its best-selling kicks in two new colorways — so if you happen to’ve but to nab the customarily sold-out sneakers, now’s your likelihood to get them and get an additional perk for the planet.

Made of natural cotton and recycled canvas, the $89 sneakers are available an unique vibrant inexperienced or sand shade (they’re additionally out there for $79 in different colours). The eyelets are manufactured from bio-based materials and the outsole comes from Cariuma’s new Bloom rubber, a light-weight and renewable materials manufactured from algae. Inside, there’s a snug and cushioned insert manufactured from sustainable cork and mamona (a plant-based natural different to petroleum.) They’re completed with the road “Stand Up for Mother Earth” to remind wearers of their impression on the globe with each step they take.

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Courtesy of Cariuma

Though Cariuma usually vegetation two bushes within the Brazilian rainforest for each one pair offered, the corporate is upping that rely to 10 for merchandise bought by April 30. The model says these efforts assist to “restore the biodiversity and carbon-capturing potential” of the Amazonian ecosystem, the place deforestation has left lower than 13 p.c of the forest flooring intact.

Mirren wore a inexperienced pair of the OCA Low Top sneakers final yr on the Cannes Film Festival, and different Hollywood stars who’ve stepped into Cariuma embody Pete Davidson (who wore a black pair of the model’s IBI sneakers on Saturday Night Live), Jon Hamm, Naomi Watts and Noah Centineo.

The ethically-made sneakers are shipped in recycled packaging and Cariuma meets the certifications of the Global Organic Textile Standard, Oeko-Tex, FSC, Leather Working Group, OCIA International and extra organizations.

The footwear label’s fashionable OCA sneakers as soon as had a 26,000-person waitlist. For the Earth Day colorway, the model is simply producing the variety of pairs ordered to keep away from extra waste, so if you happen to’re in want of a recent new pair of kicks, you possibly can store the limited-edition sneakers in ladies’s and males’s sizes on-line at Cariuma’s web site right here. 

Cariuma Women’s OCA Low Top Sneakers in Green

Cariuma OCA Low Top Earth Day Sneakers in Green

Cariuma Women’s OCA Low Top Sneakers

$89


Buy now

Cariuma Women’s OCA Low Top Sneakers in Sand

Cariuma OCA Low Top Earth Day Sneakers in Sand

Cariuma Women’s OCA Low Top Sneakers

$89


Buy now

Cariuma Men’s OCA Low Top Sneakers in Green

Cariuma OCA Low Top Earth Day Sneakers in Green

Cariuma Men’s OCA Low Top Sneakers

$89


Buy now

Cariuma Men’s OCA Low Top Sneakers in Sand

Cariuma OCA Low Top Earth Day Sneakers in Sand

Cariuma Men’s OCA Low Top Sneakers

$89


Buy now




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