MAFS star and wonder influencer Martha Kalifatidis has reportedly been dropped by a significant model after a scandal involving the N-word.
Former Married at First Sight Australia star and influencer Martha Kalifatidis has responded after a significant model dropped her for mouthing the ‘N-word’ whereas singing a rap tune.
In a video shared to Instagram, the 33-year-old’s was noticed mouthing the racial slur whereas Nicki Minaj’s hit tune Only performed within the background.
One follower was so appalled they messaged GHD, a significant hair product model Ms Kalifatidis is partnered with, immediately on Instagram.
“Are you comfortable with a paid [promoter] who (allegedly) says racial slurs and posts it willingly being associated with your brand?” they questioned.
The model mentioned they “would never condone any offensive or hurtful language”.
In a later message, the model advised the person that they “will not be partnering with Martha Kalifatdis in any capacity moving forward”.
Martha responded to the furore on Thursday night, saying she was “deeply sorry”.
“Towards the end of last week I posted something offensive on my IG stories. I was singing along to a song which included a racial slur. I immediately noticed my mistake and I removed the content,” she mentioned.
“I had no intent to hurt anyone – but that doesn’t excuse my actions and I completely accept that it’s wrong. We shall all acknowledge the seriousness of the word.
“I am nothing but deeply sorry. I had no intent to cause anyone harm.
“Again, I’m sorry to any person I’ve offended. I am learning and listening and am treating thos experience as a learning curve.”
Martha added that she “loves and appreciates every colour”.
Martha is one among Instagram’s most bankable magnificence and vogue influencers, signing a five-figure cope with mega retailer Pretty Little Thing in November.
Announcing the function, Martha credited her fiance Michael for touchdown the deal and cheekily warned him to organize for a gruelling six months of labor forward.
“Can we hear it for @mbrunelli who will be taking photos of my ‘fits for the next 6 months,” she wrote on an Instagram Stories submit.
“I’m pretty shameless if you can’t tell and poor bruiser dies inside. We love a supportive man.”
The MAFS star is thought for embracing a number of the raciest vogue traits on the market and in January posted a selfie of her in a skimpy triangle bikini from Sommer Swim on Instagram.
Martha wore the bikini high upside-down, exposing her underboob in a mode liked by US celebs like Kourtney Kardashian and Kylie Jenner.
In a video posted to her Instagram story in October Martha additionally appeared topless demonstrating learn how to use boob tape to advertise model Hold.
In the hours after posting the Aussie model mentioned it had seen an enormous spike in buyer curiosity.
“When she posted we saw over $15,000 in sales,” Hold founder Mathieu Mariole advised information.com.au lower than 24 hours after the video went reside.
“We were overwhelmed with the support. It is so exciting to know our product will help so many, especially now that everyone is heading out again.”